"Back in my idealistic youth, I liked to say that the purpose of journalism was to 'make what matters interesting.' It's easy enough to make interesting things interesting—sports, scandals, disasters—and it's even easier to make important things dull. What makes journalism different from entertainment is that it is supposed to deal with 'real' issues, problems, and concepts. Presenting them in a way that holds people's attention—that's the standard journalism, in its different forms, is always aiming for. Terry Gross does it in one way, Michael Lewis in another.... [Pacific Standard] is earning a place on that list."
"Pacific Standard is a bimonthly that focuses on social issues and public policy with the same passion that supermarket glossies lavish on Biggest Loser spreads and Heidi Montag's latest turn under the plastic surgeon's knife."
The Los Angeles Times
"Pacific Standard relaunched with a new, slick website—more mobile- and tablet-friendly, more Obama-era sans serif blue. ... The staff has grown too: Nicholas Jackson, a young editor who has thought hard about how to make the Internet work for places like The Atlantic and Outside, joined as digital director...."
"Small, off-beat magazines dominated the industry's annual awards competition, beating back their better-known, better-financed rivals. In category after category, it was editors and brass from Time Inc., Hearst, and Meredith standing to applaud folks from Mother Jones, Pacific Standard, Good, Eater, and Modern Farmer as they picked up their Ellie for excellence in magazine publishing.
THE NEW YORK post
"As digital director, [Jackson] was charged with taking the bi-monthly [Pacific Standard] and building a Web presence around it that included a healthy dose of digital-only content. It was around this time that the magazine began producing some blockbuster articles that reverberated well beyond the publication's Santa Barbara headquarters into the larger media world."
Thoughts on journalism
“The loss of [Pacific Standard] leaves digital media a little less brainy. ‘Even when they were writing about the debate of the day or the moment, they were doing it in an intelligent way,’ said Casey Cep, a former columnist for the magazine who now writes regularly for The New Yorker, the New York Times, and other publications.